Staging to Sell

What is home staging?
Home Staging is preparing a home for sale by highlighting it's best features and reviving areas that lack ambiance. Staged homes are transformed from looking worn-out or used, to tasteful and inviting living space.

Regardless of price or location, all homes can benefit from staging. By incorporating staging into your sales strategy, you will have a stronger presence in your market, speed the sales process and increase your profit opportunities.

Staged Home Benefits:
  • Show better than other competing homes for sale.
  • Are often shown with priority over vacant or occupied homes.
  • Capture buyer's interest in advertising. (Most buyers shop for their future homes on the internet before touring a home in person)
  • Give buyers a clear vision of how the house can feel when occupied.
  • Prevents cold and unwelcome feelings a vacant home creates.
  • Staged homes often sell in a shorter period and for more money than non-staged homes.
What is the difference between a stager and an interior decorator?
A good stager focuses on neutralizing distractive décor, deleting personal effects, and identifying areas that need cosmetic improvement. A decorator usually creates environments tailored to your personal décor preference, not the real estate consumer.
Do I have to stage all the rooms?
A few rooms can certainly enhance the look of any home for sale, but experts agree that main living areas sell a home. At the very least, plan to stage the formal living room, dining room, family room, master bedroom, kitchen and bath rooms. Adding a home office and patio furniture during warm seasons certainly will score points with buyers.






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